A data visualization project
Visualizing Sales Data with Looker Studio
ROLE
Data Analyst
EXPERTISE
Data Visualization
YEAR
2024
In this self-directed project, I developed an interactive dashboard using Google Looker Studio, guided by a comprehensive tutorial by Danalyser focused on leveraging Google Sheets data. The objective was to enhance my skills in data visualization and analytics. The dashboard effectively displays key metrics and trends, offering insights through dynamic charts and graphs.
By utilizing sample data provided in the tutorial, I implemented various visual elements such as time series analysis, bar charts, and pie charts to represent data clearly. The project allowed me to experiment with different design principles, enhancing user experience and interactivity.
Research & Setup
Reviewed the tutorial to identify essential dashboard components and insights. Configured Google Looker Studio and connected the sample data from Google Sheets for analysis.
Design & Implementation
Customized the dashboard's theme and layout to enhance visual appeal while closely following the tutorial. Recreated the tutorial's components, including various charts and graphs, to effectively present the data.
Review & Deployment
Tested the dashboard for functionality and usability, making adjustments as needed for clarity. Conducted a final review and published the dashboard for personal exploration and practice.
In the completed dashboard, I effectively visualized key metrics and insights derived from the sample data, allowing for clear data interpretation and analysis. The final dashboard included:
Interactive Charts
Incorporated various types of charts, including line graphs for trends over time and bar charts for categorical comparisons, making data patterns easily identifiable.
Dynamic Filters
Added interactive filters enabling users to segment data by specific criteria, facilitating deeper exploration of the information presented.
Key Performance Indicators (KPIs)
Highlighted essential KPIs at the top of the dashboard, providing an at-a-glance view of performance metrics relevant to the analysis.
Visual Consistency
Maintained a cohesive design with a customized theme that enhanced readability and user engagement while aligning with best practices in data visualization.